Who is my Publisher?

For my music magazine that I will be creating, the publisher I will be using is IPC media.  I chose IPC media because it publishes a lot of music magazines and this will create a sense of familiarity for the audience. It is UK's most leading consumer magazine publisher. They engage with majority of females which relates to my target audience. IPC has more than 60 iconic brands which suggests their versatility and this is what I want my music magazine to be, versatile so that it attracts a lot of the audience which would not usually choose to opt out on buying a R&B and hip-hop magazine. IPC media is across multiple platforms which is another factor in being versatile as you can tell it is quite an international focused brand. Overall, I would say that IPC media is the well-suited brand for my magazine as it relates to a lot of factors I want to include in my music magazine.